Internet Retailer, which is one the largest ecommerce trade publications in the world, has honored Groupon as a leader in mobile commerce.
At the inaugural Internet Retailer Excellence Awards, Groupon won the Mobile Commerce Award––beating out Amazon, Target and QVC. The Mobile Commerce Award is given out to the retailer showing the greatest creativity, performance and sales growth from a mobile-specific website and/or app.
Dan Roarty, SVP of Marketplace, accepted the award and gave a few brief remarks as to why Groupon has been so successful in the world of mobile.
“At Groupon we think of our mobile experience as the great enabler for what is fast becoming an on-demand economy,” Roarty told the audience. “Whether its products, transportation, restaurants, spas or entertainment, consumers expect high quality and fast service at great value whenever they want it. Groupon is extremely fortunate that our business lends itself to this trend.”
It’s easy to see why the panel of esteemed judges chose Groupon as the first winner of this award. In under seven years, we’ve seen our business transform itself from a deal-of-the-day, delivered via email, to a mobile centric marketplace with hundreds of thousands of merchants selling billions of dollars of products and services to nearly 105 million people who have downloaded our app in 42 countries around the world.
“We’re excited to be part of the mobile transformation, and we will continue to push the boundaries in removing friction for customers and merchants alike by connecting local commerce in ways that never seemed possible before,” Roarty added.
Congratulations to the Groupon development team and everyone involved with Groupon’s award-winning mobile marketplace!